Bachelor of Business Administration - Travel and Tourism (BBA-TT)

he world has experienced phenomenal growth in the realm of tourism during the last 20 years. Tourism is considered to be the largest industry in the world. It is also one of the fastest growing industries, when all of its related businesses are included. Today it is the world’s largest generator of jobs. The Nepalese government has accorded tourism as a high priority sector of national economy, basically in view of its employment generation and foreign exchange earning potentials. Moreover, to be able to catch our deserving share of benefit from tourism, importance of education and raising the service standard to be competitive enough, we require training institutions in the country at all levels.

The need for well-trained managers in this vast and diverse field encompassing — hotel and resort services, passenger transportation, marketing, finance and operations, and human resource development — has never been more critical. Travel and tourism sectors now require employees who could exhibit skills, knowledge and experience beyond those provided by typical traditional academic institutes. As a result, there is a significant demand for academic courses that specially focus on the concepts and skills specifically required for travel and tourism business. The existing programs in the country do not fully cater to this emerging demand.

The mission of the BBA – TT program is to:

• • Prepare graduates for leadership and professional positions in the tourism-travel industry
  • Provide service to the global economy by providing well-qualified, ethically sensitive graduates
  • Generate new knowledge in the industry through research.

Courses are designed to build on the business core curriculum, with advanced courses covering specific industry technologies, business practices, and operations. Students will be advised to consider related courses in the social sciences and modern languages to complement their studies in this area.

Pokhara University offers Scholarships to study Bachelor of Business Administration in Travel and Tourism (BBA-TT) Program.

Job prospectus

Proliferation in travel and tourism industries in the country and abroad has unveiled new avenues to BBA-TT graduates. The BBA-TT program provides students the opportunity to join at entry and middle level management in any travel agencies, airlines, hotels and allied industries.

Similarly, the program imparts solid conceptual and professional skills to students to start independent professional career and explore entrepreneurship in the fields of travel and tourism.

Curricular structure

BBA-TT is a four-year 123 credit hour program of Pokhara University. A student needs to successfully complete 126 credit hours of course work along with two Internships and one field work project in the BBA–TT program. The courses have been divided into Foundation, Core Business, Travel and Tourism and Concentration and Electives.

BBA-TT Course structure categorically:

1. Support and Analytical Courses: 9
2. Core Course (General Business) : 11 courses
3. Core Course (Travel and Tourism): 15 courses
4. Concentration: 2 courses
5. Electives: 2 courses

Citizen College

Kumaripati, Opposite to Mahayaan Petrol Pump, Lalitpur